Kumulos Employee Directory
Software DevelopmentNorth Carolina, United States11-50 Employees
Kumulos provides a mobile user engagement platform that supports both app and website engagement through a unified workflow. It enables multi-channel messaging with targeting based on user attributes, behavior, and location, and includes automation to support onboarding, cart abandonment, and other customer journeys. The platform offers analytics and reporting to track audience, engagement, and retention, along with a central hub for scheduling campaigns and evaluating results. Based in Cary, North Carolina, Kumulos serves marketing and product teams seeking to improve user engagement across digital channels with a relatively small to mid-size organization. In March 2022, Kumulos was acquired by Optimove, a move that reflects consolidation in the CRM marketing space while continuing to offer its multi-channel messaging capabilities.