KXAN
Broadcast Media Production and DistributionTexas, United States51-200 Employees
KXAN is a broadcast media company based in Austin, Texas, operating as a triopoly that includes KXAN-NBC, KXAN.com, and associated stations KNVA-The CW Austin and KBVO-MNT. The organization focuses on delivering local journalism through in-depth reporting and investigative work, supported by a First Warning Weather team to inform audiences during severe weather. In addition to news, KXAN offers advertising services for small and medium-sized local businesses, combining digital and broadcast campaigns with strategic market positioning and data-driven research to support multi-platform audience reach. The company positions itself as a central Texas media provider, serving both the public with local news and the business community with advertising solutions. Established in Austin, KXAN emphasizes serving the central Texas region with its news operation and advertising offerings. The business highlights a dual mission: produce high-value local journalism while enabling local businesses to develop and execute multi-platform campaigns that leverage research resources and data. Recent activity includes recognition for innovations in reporting and partnerships that expand its local coverage and community initiatives, underscoring its role within the Austin media landscape.
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