Premium Product Focus Løs Sundays emphasizes high-quality, sustainably farmed tequila using only three natural ingredients, appealing to consumers seeking authentic and premium alcohol options, which presents opportunities to target upscale retail, bars, and restaurants emphasizing craft spirits.

Innovative Flavor Extensions The company's recent launch of infused blanco tequilas with jalapeño and coconut flavors opens avenues to promote niche, trendy flavored spirits to a younger, adventurous audience and can be expanded into premium cocktail mixers and ready-to-drink products.

Digital Engagement With a strong social media presence and active digital marketing, Løs Sundays offers opportunities to collaborate on influencer campaigns, digital promotions, and merchandise partnerships to increase brand visibility and drive online sales across the US.

Expansion Potential Recent $3.5 million Series A funding supports growth in the US market, making it feasible to pursue new retail partnerships, expand distribution channels, and explore opportunities in premium and innovative alcohol beverage segments nationally.

Product Diversification The introduction of sparkling tequila seltzers indicates a willingness to diversify beyond traditional spirits, creating sales potential in the ready-to-drink, low-calorie beverage category, appealing to health-conscious consumers and the burgeoning hard seltzer market.