Insights

Expanding Workforce Bath & Body Works is planning to hire over 30,000 employees, demonstrating robust operational growth and increased demand, presenting opportunities to offer HR, staffing, workforce management, and training solutions.

Financial Momentum With reported revenue exceeding 10 billion dollars and recent positive earnings, the company shows strong market presence and profitability potential, ideal for upselling enterprise software, supply chain solutions, or financial services.

Innovation & Partnerships Collaborations with fragrance houses like Givaudan and new product launches such as Touch of Gold can signal readiness for marketing technology, product development support, or data analytics to optimize new offerings.

Market-Driven Expansion Continued investment in seasonal and limited-edition collections and strategic partnerships indicate a focus on customer engagement and loyalty, perfect for customer experience platforms, loyalty programs, and targeted marketing solutions.

Operational Diversification Post-separation from Victoria’s Secret, Bath & Body Works focuses on growth and innovation within the retail industry, offering avenues for technology integrations such as supply chain optimization, cloud infrastructure, and retail analytics to support their expansion.

Similar companies to L Brands

L Brands Tech Stack

L Brands uses 8 technology products and services including Microsoft Visio, Oracle HCM Cloud, IBM, and more. Explore L Brands's tech stack below.

Microsoft Visio
Dev Tools
Oracle HCM Cloud
Human Resource Management System
IBM
IT
Web Vitals
Javascript Libraries
jQuery
Javascript Libraries
Datorama
Marketing Analytics
SAP Ariba
Procurement
Microsoft Hyper-V
Virtualisation Software

Media & News

L Brands's Email Address Formats

L Brands uses at least 4 format(s):

L Brands Email Formats	Example	Percentage
FLast@limitedbrands.com	JDoe@limitedbrands.com	95%
FirstLast@limitedbrands.com	JohnDoe@limitedbrands.com	2%
First.Last@limitedbrands.com	John.Doe@limitedbrands.com	2%
Last@limitedbrands.com	Doe@limitedbrands.com	1%
FLast@lb.com	JDoe@lb.com	86%
First.Last@lb.com	John.Doe@lb.com	7%
FirstLast@lb.com	JohnDoe@lb.com	5%
FirstL@lb.com	JohnD@lb.com	2%
FLast@victoria.com	JDoe@victoria.com	96%
Last@victoria.com	Doe@victoria.com	2%
FiLast@victoria.com	JoDoe@victoria.com	2%
First.Last@bbwinc.com	John.Doe@bbwinc.com	100%

Frequently Asked Questions

Where is L Brands's headquarters located?

L Brands's main headquarters is located at 3 Limited Parkway Columbus, Ohio 43230 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is L Brands's phone number?

You can contact L Brands's main corporate office by phone at

+1-614-415-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is L Brands's stock symbol?

L Brands is a publicly traded company; the company's stock symbol is APEX.

What is L Brands's official website and social media links?

L Brands's official website is bbwinc.com and has social profiles on LinkedIn.

What is L Brands's NAICS code?

L Brands's NAICS code is 44-45 - Retail Trade.

How many employees does L Brands have currently?

As of June 2026, L Brands has approximately 9.9K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Ceo: A. N.Chief Executive Officer: C. W.Chief Executive Officer - North America: G. R.. Explore L Brands's employee directory with LeadIQ.

What industry does L Brands belong to?

L Brands operates in the Retail industry.

What technology does L Brands use?

L Brands's tech stack includes Microsoft VisioOracle HCM CloudIBMWeb VitalsjQueryDatoramaSAP AribaMicrosoft Hyper-V.

What is L Brands's email format?

L Brands's email format typically follows the pattern of FLast@limitedbrands.com. Find more L Brands email formats with LeadIQ.

L Brands

Q: What is L Brands's official website and social media links?

L Brands's official website is bbwinc.com. L Brands has social profiles on LinkedIn.

Q: How many employees does L Brands have currently?

L Brands has approximately 9.9K employees.

Q: What technology does L Brands use?

L Brands's tech stack includes TikTok, Microsoft Active Directory, SAP, SCADA, ADP.

Q: What is L Brands's NAICS code?

L Brands's NAICS code is 44-45 (Retail Trade).

RetailOhio, United States5001-10000 Employees

Bath & Body Works, Inc. is a retail company headquartered in Columbus, Ohio. It emerged in 2021 when L Brands separated Victoria’s Secret into a standalone company and adopted the Bath & Body Works name, continuing to trade on the NYSE under BBWI. The Bath & Body Works brand focuses on home fragrance and personal care products, and is associated with candles, lotions and soaps, serving a broad consumer audience.

The company operates in the retail sector, delivering fragrance and self-care items through its brand portfolio. A notable recent development is a January 2026 partnership with Givaudan Flavors Corporation to create Nocturnal Rose.