Insights

Expanding Workforce Bath & Body Works is planning to hire over 30,000 employees, demonstrating robust operational growth and increased demand, presenting opportunities to offer HR, staffing, workforce management, and training solutions.

Financial Momentum With reported revenue exceeding 10 billion dollars and recent positive earnings, the company shows strong market presence and profitability potential, ideal for upselling enterprise software, supply chain solutions, or financial services.

Innovation & Partnerships Collaborations with fragrance houses like Givaudan and new product launches such as Touch of Gold can signal readiness for marketing technology, product development support, or data analytics to optimize new offerings.

Market-Driven Expansion Continued investment in seasonal and limited-edition collections and strategic partnerships indicate a focus on customer engagement and loyalty, perfect for customer experience platforms, loyalty programs, and targeted marketing solutions.

Operational Diversification Post-separation from Victoria’s Secret, Bath & Body Works focuses on growth and innovation within the retail industry, offering avenues for technology integrations such as supply chain optimization, cloud infrastructure, and retail analytics to support their expansion.

Similar companies to L Brands

L Brands Tech Stack

L Brands uses 8 technology products and services including Microsoft Visio, Oracle HCM Cloud, IBM, and more. Explore L Brands's tech stack below.

  • Microsoft Visio
    Dev Tools
  • Oracle HCM Cloud
    Human Resource Management System
  • IBM
    IT
  • Web Vitals
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Datorama
    Marketing Analytics
  • SAP Ariba
    Procurement
  • Microsoft Hyper-V
    Virtualisation Software

Media & News

L Brands's Email Address Formats

L Brands uses at least 4 format(s):
L Brands Email FormatsExamplePercentage
FLast@limitedbrands.comJDoe@limitedbrands.com
95%
FirstLast@limitedbrands.comJohnDoe@limitedbrands.com
2%
First.Last@limitedbrands.comJohn.Doe@limitedbrands.com
2%
Last@limitedbrands.comDoe@limitedbrands.com
1%
FLast@lb.comJDoe@lb.com
86%
First.Last@lb.comJohn.Doe@lb.com
7%
FirstLast@lb.comJohnDoe@lb.com
5%
FirstL@lb.comJohnD@lb.com
2%
FLast@victoria.comJDoe@victoria.com
96%
Last@victoria.comDoe@victoria.com
2%
FiLast@victoria.comJoDoe@victoria.com
2%
First.Last@bbwinc.comJohn.Doe@bbwinc.com
100%

Frequently Asked Questions

Where is L Brands's headquarters located?

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L Brands's main headquarters is located at 3 Limited Parkway Columbus, Ohio 43230 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is L Brands's phone number?

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You can contact L Brands's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is L Brands's stock symbol?

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L Brands is a publicly traded company; the company's stock symbol is APEX.

What is L Brands's official website and social media links?

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L Brands's official website is bbwinc.com and has social profiles on LinkedIn.

What is L Brands's NAICS code?

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L Brands's NAICS code is 44-45 - Retail Trade.

How many employees does L Brands have currently?

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As of June 2026, L Brands has approximately 9.9K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Ceo: A. N.Chief Executive Officer: C. W.Chief Executive Officer - North America: G. R.. Explore L Brands's employee directory with LeadIQ.

What industry does L Brands belong to?

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L Brands operates in the Retail industry.

What technology does L Brands use?

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L Brands's tech stack includes Microsoft VisioOracle HCM CloudIBMWeb VitalsjQueryDatoramaSAP AribaMicrosoft Hyper-V.

What is L Brands's email format?

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L Brands's email format typically follows the pattern of FLast@limitedbrands.com. Find more L Brands email formats with LeadIQ.

L Brands

RetailOhio, United States5001-10000 Employees

On August 2, 2021, L Brands (NYSE: LB) completed the separation of the Victoria’s Secret business into an independent, public company through a tax-free spin-off to L Brands shareholders. The new company, named Victoria’s Secret & Co., includes Victoria’s Secret Lingerie, PINK and Victoria’s Secret Beauty. Victoria’s Secret & Co. is a NYSE listed company trading under the ticker symbol VSCO.

In conjunction with this announcement, L Brands changed its name to Bath & Body Works, Inc. and now trades under the ticker symbol BBWI.

For more information on Bath & Body Works, Inc. or Victoria’s Secret & Co., please visit the corporate websites.

Section iconCompany Overview

Headquarters
3 Limited Parkway Columbus, Ohio 43230 United States
Phone number
Website
bbwinc.com
Stock Symbol
APEX
NAICS Code
44-45 - Retail Trade
Employees
5001-10000

Section iconFunding & Financials

  • $10B

    L Brands's revenue is estimated to be in the range of $10B

Section iconFunding & Financials

  • $10B

    L Brands's revenue is estimated to be in the range of $10B

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