Community Partnerships Opportunity to expand sponsorship and cause-marketing programs through partnerships similar to Mental Health America; target local non-profits and health organizations for joint events, branding, and CSR initiatives.

Local Stadium Access Loeb Stadium presence and Lafayette, IN market suggest a receptive audience for venue-level promotions, fan engagement tech, and hospitality packages that could be sold to regional brands and businesses.

Digital Infrastructure Existing tech stack (Cloudflare, MySQL, Shopify, WP Engine, Toast POS) indicates readiness for e-commerce, merchandise, and online ticketing enhancements; upsell integrated digital services to sponsors and partner vendors.

Growth Readiness Small-to-mid revenue band (<1M) with scalable operations; potential for incremental revenue through expanded sponsorship tiers, premium experiences, and data-driven marketing tied to league trends.

Community Outreach Active engagement with institutions (Purdue partnership history) and exposure to regional markets suggests cross-promotional campaigns with universities, local businesses, and youth programs to widen fan base and sales opportunities.