Strong Local Presence Lagniappe Daily is the leading independent news outlet in Mobile, Alabama, with a longstanding presence since 2002, offering targeted local advertising opportunities to businesses seeking community engagement.
Award-winning Content The company has received multiple awards for humor, advertising presentation, and general excellence, demonstrating its ability to produce engaging and high-quality content that attracts a loyal local audience.
Digital Engagement With a tech stack including Preact, JSON-LD, and YouTube, Lagniappe effectively leverages digital platforms for content delivery and advertising, indicating openness to innovative marketing solutions and multimedia campaigns.
Growing Revenue Potential Generating an estimated $10M to $25M in revenue with a relatively small team, Lagniappe offers opportunities for scalable advertising services that can enhance both online and print media revenue streams.
Community-Centered Audience Being the largest locally owned publisher in the area, Lagniappe has a well-established community-focused readership, presenting a prime platform for local and regional promotions tailored to engaged residents.