Leadership Change New CEO William Purcell appointed in Sep 2023, signaling potential shifts in strategy and partnerships. Leverage leadership change to propose updated public-facing services, digital initiatives, and community engagement programs aligned with the library's revised goals.
Community Partnerships Active collaboration with Goshen Health during Screen-Free Week indicates openness to joint programs and health-related initiatives. Pitch wellbeing campaigns, digital literacy workshops, and family engagement bundles that pair library resources with health and wellness partners.
Technology Stack Utilizes iCIMS, WordPress, Shopify, WhatsApp Business, Windows Server, PHP, Google Analytics, and Piwik PRO Core. Opportunities exist to offer audience analytics improvements, member management enhancements, and digital storefront or e-service integrations for outreach and fundraising.
Funding Profile Revenue under $1M with a small staff base (2-10 employees). Focus on cost-effective, scalable solutions such as cloud-based CRM, automation, and low-touch digital services that maximize impact with minimal headcount expansion.
Market Position Similar libraries in the region have larger teams and higher revenue bands. Position opportunities around affordable, modular tech upgrades, community programming tools, and grant-ready technologies to differentiate offerings and support growth without large-scale staffing.