Market Expansion Lagunitas Brewing Company has a growing presence in 20+ countries, indicating potential opportunities for international sales expansion and partnerships in untapped markets.

Tech Integration Utilizing a tech stack including MySQL, Mailchimp, and YouTube, Lagunitas demonstrates a focus on innovation and reaching consumers through various digital channels, presenting avenues for tech-driven sales strategies.

Strategic Partnerships The collaboration with Alvarado Street Bakery to create an exclusive brew showcases Lagunitas' willingness to partner with local businesses, offering opportunities for joint promotions and cross-selling initiatives with bakery and brewing enthusiasts.

Competitive Positioning With a revenue range of $50M - $100M, Lagunitas competes with industry giants like Kirin Holdings and Constellation Brands, positioning itself as a key player in the market ripe for strategic alliances or competitive differentiation strategies.

Talent Acquisition The recent appointment of Hannah Dray as interim CMO highlights Lagunitas' focus on marketing expertise, suggesting opportunities for partnership with marketing agencies or targeting marketing professionals for collaborations to drive sales growth.