Local Community Engagement As a small museum with a local focus in Lake Waccamaw, the company offers opportunities for community-based partnerships, sponsorships, and local tourism collaborations to boost visitor engagement and funding.

Digital Presence Enhancement Utilizing platforms like Google Analytics and Google Maps, there is potential to expand digital marketing efforts, improve online visibility, and attract visitors through targeted advertising and content strategies.

Funding and Revenue Growth With revenues below one million dollars and no recent funding, the organization may benefit from affordable fundraising tools, grant applications, or value-added services to increase revenue streams.

Technology Modernization Current tech stack indicates basic web infrastructure, creating an opportunity to upgrade digital platforms with modern, interactive features to enhance visitor experience and streamline operations.

Strategic Expansion Potential Given its small size and limited staff, there is room for collaborative initiatives with larger institutions or technology providers to broaden exhibit offerings, educational programs, and visitor outreach.