New Model Launches Langley Hyundai has recently launched the next generation of the Santa Fe and the 2024 Kona, indicating active introduction of updated and electric vehicle models, which presents opportunities for upselling accessories, maintenance services, and financing options.

Electric Vehicle Focus The debut of electric versions of the Kona and the launch of the Ioniq 5 highlight the dealership's emphasis on electric mobility, creating potential for selling EV-specific services, charging solutions, and EV accessories to environmentally conscious customers.

Marketing Engagement Recent marketing campaigns and high-profile auto show appearances suggest an active customer outreach strategy, making this a good time to engage potential buyers through targeted promotions or loyalty programs.

Market Expansion With a focus on the North American market and new racing programs, Langley Hyundai could be seeking to expand its customer base, offering sales opportunities for both retail and fleet clients, including special event promotions.

Competitive Positioning The company's focus on launching innovative models and leveraging North American auto shows indicates a competitive stance that can be advantageous for cross-selling top-tier services, parts, and vehicle financing solutions to enhance customer lifetime value.