Audience Reach Latino Press is the leading Hispanic newspaper in SE Michigan with weekly distribution to over 24,000 families across 25 cities in four counties, plus digital reach to 2,800+ email subscribers and a public online edition, offering broad regional engagement opportunities for advertisers.

Local Market Focus Strong community concentration in Wayne, Macomb, Oakland and Washtenaw counties creates a focused geographic sales path for local businesses seeking targeted Hispanic consumer exposure and community-influencer partnerships.

Diverse Content Weekly topic inserts (Sports, Mujer a Mujer, Automania, Mi Casa es TU Casa) and formal editorials across national, local, and Latin American news provide multiple entry points for advertisers to align with relevant reader interests and lifestyle segments.

Digital & Data Presence across WordPress-based publishing, a digital magazine, YouTube, Google Console, and analytics tools enables digital advertising campaigns, performance tracking, and potential for retargeting, sponsorships, and programmatic-like opportunities.

Growth Potential With revenue in the mid-range and a compact team, there is room to expand sponsorship packages, multimedia partnerships, sponsored content, and community events to scale advertising revenue while leveraging loyal readership and high engagement.