Digital Engagement Opportunities The company's use of modern web technologies like Google Tag Manager, Adobe Fonts, and RankMath SEO indicates a focus on online presence. Leveraging digital marketing and analytics tools can help enhance visitor engagement and attract wider community participation.

Educational Program Expansion With a strong emphasis on educational activities related to African American history and the Underground Railroad, there is potential to develop partnerships or offer technology solutions that support virtual tours, interactive exhibits, or online fundraising.

Funding and Revenue Growth Operating with a revenue range up to 1 million dollars and limited staffing suggests budget constraints. Tailored fundraising platforms, donation management systems, or grant management solutions could significantly benefit the organization.

Community and Cultural Impact As a unique African American municipality and historical site, the organization can position itself as a key cultural landmark. Collaborations with educational institutions, cultural organizations, and tourism boards could open avenues for joint marketing or sponsored events.

Low Employee Base With minimal staff, the Society may benefit from efficiency-enhancing tools such as volunteers management, automated communication, or cloud-based event planning solutions to streamline operations and expand program offerings cost-effectively.