High-end negotiations Target enterprise clients in corporate and government sectors seeking advanced negotiation outcomes, leveraging Lax Sebenius’s 3D Negotiation approach for complex deals, divestitures, acquisitions, and dispute resolution.

Capability uplift Sell organizational capability-building engagements that help clients embed negotiation excellence across teams and processes, creating recurring or multi-year advisory engagements beyond one-off deals.

ROI focused training Promote ongoing ROI-driven negotiation training as a value proposition, appealing to organizations wanting measurable performance gains from the first post-training period.

Strategic partnerships Leverage recent collaboration with Redpill Strategies to offer joint data-driven negotiation analytics and social network insights, expanding reach into digital strategy and deal optimization services.

Mid-market to enterprise fit Position as a scalable solution for mid-market to large enterprises given revenue range and client-facing senior-level engagement, while highlighting the potential for cross-sell into governance, legal, and procurement functions.