Leap Theory, LLC
Advertising ServicesCalifornia, United States11-50 Employees
Leap Theory, LLC is an advertising technology company based in Santa Monica, California, that serves the financial services sector and its service providers. It uses analytics-driven approaches to develop solutions that connect lenders, affiliates, and other partners, supported by a platform optimized to deliver top offers as its network expands. Positioned in the advertising services space, the company emphasizes ethical standards and compliance in its operations and seeks ongoing, long-term partnerships with partners. Its client and partner outreach focuses on direct traffic for financial offers, accepting channels such as email, SMS, ping posts, and push notifications. The firm highlights a strong emphasis on maintaining high industry standards, supported by legal counsel overseeing its offers. In January 2022, Leap Theory appointed Richard E. Gottlieb as Chief Legal Officer and Executive Vice President to reinforce its governance framework.