Target Hotels They are the preferred surf instruction provider for prestigious hotels in Santa Monica, Beverly Hills, and Hollywood, presenting an opportunity to upsell corporate retreats, guest experiences, and partner packages with hotel brands seeking premium activities.

Multi Location With operations in Santa Monica, Venice, and Manhattan Beach and a focus on year-round lessons, there is potential to expand partnerships with additional beachfront properties, tourist channels, and schools for ongoing student programs or alumni events.

All Gear Included Providing equipment and beginner-friendly outcomes lowers customer friction and enables cross-sell of add-ons such as private lessons, advanced coaching, photo/video packages, and merchandise for first-time surfers.

Brand Trust Strong reputation for high success rates in first lessons and extensive instructor experience can be leveraged to target experiential travel operators, family event planners, and youth programs seeking reliable, outcome-driven activities.

Digital Readiness Existing tech stack includes a Progressive Web App and booking integrations, offering a channel to optimize lead capture, automate follow-ups, and partner with tourism platforms and hotel concierges for seamless customer journeys.