Insights

Loyalty-Driven Leverage Lenta's extensive loyalty program with over 9 million members and 93% of sales tied to loyalty cards to drive targeted promotions, data-driven cross-sell, and personalized offers through the existing card ecosystem.

Scale & Footprint Target expansion conversations around the rapid store opening plan, focusing on supply chain partnerships, regional supplier onboarding, and in-store zone optimization to support faster new-market penetration.

Tech-Enabled Position technology integration and IT platform efficiency as a value driver for partners, offering data analytics, inventory synchronization, and e-commerce enablement to improve margins and stock availability.

Price Leadership Capitalize on Lenta’s price-led hypermarket model by proposing cost-saving supplier programs, promotional financing, and exclusive SKUs to strengthen competitive pricing while maintaining product quality.

Governance & Risk Highlight opportunities aligned with corporate governance and responsible sourcing, presenting compliant, scalable partnerships that reduce supply chain risk and support Russia-focused retail growth.

Similar companies to Lenta

Lenta Tech Stack

Lenta uses 8 technology products and services including Vue.js, Video.js, Ubuntu, and more. Explore Lenta's tech stack below.

  • Vue.js
    Javascript Frameworks
  • Video.js
    Javascript Libraries
  • Ubuntu
    Operating Systems
  • Gridsome
    Page Builders
  • YouTube
    Video Players
  • Google Analytics
    Web Analytics
  • Adobe Fonts
    Web Fonts
  • Apache
    Web Servers

Lenta's Email Address Formats

Lenta uses at least 2 format(s):
Lenta Email FormatsExamplePercentage
First.Last@lenta.comJohn.Doe@lenta.com
99%
Last.First@lenta.comDoe.John@lenta.com
1%

Frequently Asked Questions

What is Lenta's stock symbol?

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Lenta is a publicly traded company; the company's stock symbol is LNTA.L.

What is Lenta's official website and social media links?

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Lenta's official website is lentainvestor.com and has social profiles on LinkedInCrunchbase.

What is Lenta's NAICS code?

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Lenta's NAICS code is 44-45 - Retail Trade.

How many employees does Lenta have currently?

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As of July 2026, Lenta has approximately 777 employees across 5 continents, including AsiaEuropeNorth America. Key team members include Chief Financial Officer: A. S.Chief Accountant: E. S.Head Of Digital Marketing: B. E.. Explore Lenta's employee directory with LeadIQ.

What industry does Lenta belong to?

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Lenta operates in the Retail industry.

What technology does Lenta use?

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Lenta's tech stack includes Vue.jsVideo.jsUbuntuGridsomeYouTubeGoogle AnalyticsAdobe FontsApache.

What is Lenta's email format?

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Lenta's email format typically follows the pattern of First.Last@lenta.com. Find more Lenta email formats with LeadIQ.

How much funding has Lenta raised to date?

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As of July 2026, Lenta has raised $2.1B in funding. The last funding round occurred on Apr 04, 2019 for $729M.

When was Lenta founded?

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Lenta was founded in 1993.
Lenta logo

Lenta

RetailNovgorod Oblast, Russia501-1000 Employees

Lenta is a Russian retail company that operates a hypermarket-focused format, combining hypermarkets and supermarkets. It is one of the largest retail chains in Russia and the country’s second-largest hypermarket chain. Founded in 1993 in St. Petersburg, Lenta operates 144 hypermarkets in 71 cities across Russia and 41 supermarkets in Moscow and St. Petersburg, with about 905,739 square meters of selling space and an average hypermarket size of approximately 6,100 square meters. The company runs six distribution centers for hypermarkets and one for supermarkets, and maintains a loyalty program with more than 9 million active cardholders, with about 93% of sales tied to loyalty cards. Lenta employs between 501 and 1,000 people; its Global Depository Receipts are listed on the London and Moscow exchanges, and it is located at 112 Savushkina Street, St. Petersburg, Russia.

Section iconCompany Overview

Stock Symbol
LNTA.L
NAICS Code
44-45 - Retail Trade
Founded
1993
Employees
501-1000

Section iconFunding & Financials

  • $2.1B

    Lenta has raised a total of $2.1B of funding over 3 rounds. Their latest funding round was raised on Apr 04, 2019 in the amount of $729Mas a post_ipo_equity.

  • $10B

    Lenta's revenue is estimated to be in the range of $10B

Section iconFunding & Financials

  • $2.1B

    Lenta has raised a total of $2.1B of funding over 3 rounds. Their latest funding round was raised on Apr 04, 2019 in the amount of $729Mas a post_ipo_equity.

  • $10B

    Lenta's revenue is estimated to be in the range of $10B

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