Insights

Expanding Infrastructure Les Mills has recently invested over $9 million in a new facility in Dunedin, signaling a focus on expanding physical assets and infrastructure, which presents opportunities for equipment suppliers, facility management solutions, and technology integrations.

Innovative Offerings The launch of innovative fitness programs like LES MILLS BODYCOMBAT XR and a Pilates-inspired low-impact workout demonstrates a commitment to staying ahead in fitness trends, offering sales prospects for motion capture technology, virtual class platforms, and equipment tailored to these modalities.

Digital Engagement Les Mills utilizes a tech stack including platforms like Power BI and Hotjar, indicating a strong focus on data-driven decision-making and customer engagement. Opportunities exist for advanced analytics solutions, customer experience optimization tools, and digital marketing services.

Strategic Partnerships The collaboration with Air New Zealand on inflight fitness sessions highlights openness to strategic alliances, creating potential for sales in wellness technology, mobile fitness devices, and experiential fitness products suitable for travel or corporate wellness programs.

Market Leadership With the most extensive range of group fitness classes and a broad nationwide presence, Les Mills is positioned as a leader in fitness in New Zealand, opening doors for partnerships in fitness equipment, training technology, and membership management solutions aimed at similar market players.

Similar companies to Les Mills New Zealand

Les Mills New Zealand Tech Stack

Les Mills New Zealand uses 8 technology products and services including Optimizely, Hotjar, Next Performance, and more. Explore Les Mills New Zealand's tech stack below.

  • Optimizely
    A/B Testing
  • Hotjar
    Analytics
  • Next Performance
    Analytics
  • Power BI
    Business Intelligence
  • Font Awesome
    Font Scripts
  • Pikaday
    Javascript Libraries
  • New Relic
    Real User Monitoring
  • Froala Editor
    Rich Text Editors

Les Mills New Zealand's Email Address Formats

Les Mills New Zealand uses at least 1 format(s):
Les Mills New Zealand Email FormatsExamplePercentage
First.Last@lesmills.co.nzJohn.Doe@lesmills.co.nz
50%
First.Last@lesmills.co.nzJohn.Doe@lesmills.co.nz
50%

Frequently Asked Questions

Where is Les Mills New Zealand's headquarters located?

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Les Mills New Zealand's main headquarters is located at Auckland New Zealand. The company has employees across 4 continents, including OceaniaEuropeNorth America.

What is Les Mills New Zealand's official website and social media links?

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Les Mills New Zealand's official website is lesmills.co.nz and has social profiles on LinkedInCrunchbase.

What is Les Mills New Zealand's SIC code NAICS code?

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Les Mills New Zealand's SIC code is 7991 - Physical Fitness Facilities NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Les Mills New Zealand have currently?

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As of February 2026, Les Mills New Zealand has approximately 552 employees across 4 continents, including OceaniaEuropeNorth America. Key team members include Chief Executive Officer Les Mills Property: S. C.Head Of Finance (cfo): A. W.Head Of Marketing And Sales: R. R.. Explore Les Mills New Zealand's employee directory with LeadIQ.

What industry does Les Mills New Zealand belong to?

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Les Mills New Zealand operates in the Wellness and Fitness Services industry.

What technology does Les Mills New Zealand use?

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Les Mills New Zealand's tech stack includes OptimizelyHotjarNext PerformancePower BIFont AwesomePikadayNew RelicFroala Editor.

What is Les Mills New Zealand's email format?

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Les Mills New Zealand's email format typically follows the pattern of First.Last@lesmills.co.nz. Find more Les Mills New Zealand email formats with LeadIQ.

How much funding has Les Mills New Zealand raised to date?

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As of February 2026, Les Mills New Zealand has raised $5.6K in funding. The last funding round occurred on Oct 07, 2020 for $5.6K.

When was Les Mills New Zealand founded?

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Les Mills New Zealand was founded in 1968.

Les Mills New Zealand

Wellness and Fitness ServicesAuckland, New Zealand501-1000 Employees

At Les Mills we help kiwis fall in love with fitness.  
It feels good to wake up, be yourself, do something you love.  
And if feels even better to give back. 

The vibe here is positive and full on.  It's why people stay. Why people thrive.  
We want you to bring your passion to work, your individuality to the team, because every voice counts and every role makes our team stronger.  
We don't just train bodies...we train minds. 

We know New Zealanders have lots of choices for fitness.  
But we also know Les Mills does it better than anyone else. 

So here's the question: Do you just want a job or do you want to make a change?

Fully New Zealand owned and operated, Les Mills are a team of passionate, positive professionals who have been making a difference in people's lives since Olympian Les Mills opened the Auckland club in 1968. With 12 clubs nationwide, we have the most extensive range of cardio and weight equipment, deliver the world's best Group Fitness classes and Team Training options, and are passionate about Personal Training.

You can find Les Mills online here: 

www.lesmills.co.nz
www.instagram.com/lesmillsnz
www.facebook.com/lesmillsnz

Section iconCompany Overview

Headquarters
Auckland New Zealand
SIC Code
7991 - Physical Fitness Facilities
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1968
Employees
501-1000

Section iconFunding & Financials

  • $5.6K

    Les Mills New Zealand has raised a total of $5.6K of funding over 1 rounds. Their latest funding round was raised on Oct 07, 2020 in the amount of $5.6K.

  • $10M$25M

    Les Mills New Zealand's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $5.6K

    Les Mills New Zealand has raised a total of $5.6K of funding over 1 rounds. Their latest funding round was raised on Oct 07, 2020 in the amount of $5.6K.

  • $10M$25M

    Les Mills New Zealand's revenue is estimated to be in the range of $10M$25M

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