Strategic Partnerships Leverage existing partnerships and affinity programs such as collaborations with Gigi’s Cupcakes to offer bundled catering and venue packages, expanding cross-promotional opportunities with local vendors and dessert providers.

Event Catering Focus Target corporate clients and intimate waterfront events given Lesner Inn’s positioning as a premier catering facility for ceremonies, receptions, birthdays, graduations, and corporate functions in Virginia Beach.

Digital & Tech Stack Engage Lesner Inn through digital marketing and CRM channels (WordPress, Constant Contact) to deliver personalized event proposals, promotions, and lead nurturing; consider partnerships with event platforms to boost visibility.

Revenue Expansion With revenue in the mid tens of millions and a moderate-to-large team, propose scalable offerings such as seasonal packages, off-peak venue rental incentives, or multi-service bundles to increase average order value.

Local Market Position Position as a waterfront, versatile venue on Shore Drive with distinctive views to win local corporate training, retreats, and milestone celebrations, while exploring collaborations with nearby venues and artisans to broaden appeal.