Art Education Focus Let's Make Art positions itself as a source of art education for beginners, providing an excellent opportunity to cross-sell educational kits, beginner art supplies, and online tutorials to customers seeking accessible art learning experiences.

Online Engagement Tools With tools like Google Tag Manager and Lucky Orange, the company demonstrates a focus on website analytics and user engagement, suggesting opportunities to promote targeted advertising, personalized offers, and digital marketing services to enhance their online shopping experience.

Market Niche Size Operating within the retail art supplies industry with a revenue under 10 million, Let's Make Art presents growth potential through expanded product ranges, advanced marketing strategies, or partnerships with educational content providers to capture a larger segment of beginner artists.

Digital Visibility Utilizing platforms like Google Fonts API and Open Graph showcases a commitment to strong digital branding and website aesthetics, creating opportunities to offer premium branding orwebsite optimization services to boost their online presence.

Customer Service Orientation The use of Zendesk indicates a focus on customer support, opening avenues for developing tailored customer engagement solutions, loyalty programs, or subscription services to deepen customer relationships and increase repeat sales.