Level99 Entertainment
Entertainment ProvidersMassachusetts, United States51-200 Employees
Level99 Entertainment runs large-scale interactive venues featuring more than 50 life-sized games and challenges, each typically completed in about one to four minutes, designed for groups to play together and track progress on a leaderboard. Headquartered in Natick, Massachusetts, the company opened its first location in 2021 and has since expanded to Providence, Rhode Island, and Tysons, Virginia, with additional openings planned in other states. The venues also include a full-service bar and restaurant partnered with local craft brewers to complement the gaming experience. Level99 is backed by Act III Holdings, led by Ron Shaich, the founder of Panera, and its leadership brings experience from notable entertainment projects. The target audience comprises adults seeking social, active experiences and groups looking for collaborative challenges and events that emphasize shared moments of laughter and achievement. Recent developments include announced expansions to new locations such as Paramus, New Jersey, with additional planned openings in Orlando, Florida; West Hartford, Connecticut; and King of Prussia, Pennsylvania, indicating ongoing growth.