Unscripted Series Lifetime Products launches unscripted series 'A Sorority Mom's Guide,' presenting collaboration opportunities with media companies for branded product placements and tie-ins.

Wellness Partnerships Partnership with WellnessSpace Brands indicates potential sales opportunities for integrating wellness products into Lifetime's offerings to attract health-conscious consumers.

Kayak Awards Multiple recognitions for Lifetime's kayaks highlight a niche market interest; exploring collaborations with fishing and outdoor adventure influencers could boost kayak sales.

Good Revenue Range With revenue in the range of $100 million to $1 billion, Lifetime Products presents lucrative B2B opportunities for bulk purchases and distribution partnerships.

Competitive Positioning Being recognized as top picks and winners in various categories enhances Lifetime's brand credibility, facilitating negotiations for exclusive retail partnerships.