LifeTrends® Email Format
InsuranceTexas, United States11-50 Employees
LifeTrends® is an analytics-focused firm in the insurance sector based in Austin, Texas, serving life insurance companies, IMOs, BGAs, and producer agencies. It provides data and information to support pricing, research, and sales decisions, focusing on analyzing data to support decision-making. Supported by an actuarial team, it produces whitepapers on AG49, the 2017 CSO, and PBR, and offers a proprietary tool to identify policy replacement options using 1035 exchanges. The company targets distribution partners and insurers seeking efficiency, market trend awareness, and benchmarks that reflect competitive positioning, including CSO changes, rolling targets, and sub-account rates for IUL products. Notable concepts highlighted in its materials include the 70% Window and the Bridge Product sales concept as examples of its market-oriented insights.