Insights

Acquisition Channel Expansion Liftec was acquired by Vitan Equipment in March 2023, creating a strategic channel expansion that can unlock cross-selling opportunities by tapping Vita’s customer network and scale for integrated sales, service, and parts across Liftec’s forklift and floorcare lines.

OEM Brand Portfolio As a full-line OEM distributor for UniCarriers, LINDE, Doosan, KARCHER, FLEXI, and NAVIGATOR, Liftec can offer customers a one-stop source for equipment, parts, and service, simplifying procurement in the New Jersey and New York metro area.

Regional Service Footprint With 39 years serving the NJ/NY metro, Liftec has established local installation, maintenance, and parts support capabilities, which can be leveraged to expand the footprint to nearby warehouses, manufacturers, and distribution centers.

Recurring Service Revenue The combination of a diverse OEM portfolio and a lean team positions Liftec to pursue recurring revenue through service contracts, preventative maintenance, and consumables across forklift and floorcare fleets.

Integrated Solutions Cross-Sell There are strong cross-sell opportunities to sell floorcare machinery and related services to Liftec’s forklift customers, aligning with logistics and facilities management needs in the warehousing market.

Liftec, Inc Tech Stack

Liftec, Inc uses 2 technology products and services including AppNexus, Microsoft Word, and more. Explore Liftec, Inc's tech stack below.

  • AppNexus
    Advertising
  • Microsoft Word
    Office Suites

Liftec, Inc's Email Address Formats

Liftec, Inc uses at least 1 format(s):
Liftec, Inc Email FormatsExamplePercentage
FLast@liftec.comJDoe@liftec.com
100%

Frequently Asked Questions

Where is Liftec, Inc's headquarters located?

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Liftec, Inc's main headquarters is located at 124 Sylvania Place Manalapan, New Jersey 07726 United States. The company has employees across 1 continents, including North America.

What is Liftec, Inc's phone number?

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You can contact Liftec, Inc's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Liftec, Inc's official website and social media links?

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Liftec, Inc's official website is liftec.com and has social profiles on LinkedIn.

What is Liftec, Inc's NAICS code?

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Liftec, Inc's NAICS code is 333 - Machinery Manufacturing.

How many employees does Liftec, Inc have currently?

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As of February 2026, Liftec, Inc has approximately 38 employees across 1 continents, including North America. Key team members include Inside Sales Representative: H. Y.Human Resources Specialist: J. M.. Explore Liftec, Inc's employee directory with LeadIQ.

What industry does Liftec, Inc belong to?

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Liftec, Inc operates in the Machinery Manufacturing industry.

What technology does Liftec, Inc use?

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Liftec, Inc's tech stack includes AppNexusMicrosoft Word.

What is Liftec, Inc's email format?

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Liftec, Inc's email format typically follows the pattern of FLast@liftec.com. Find more Liftec, Inc email formats with LeadIQ.
Liftec, Inc logo

Liftec, Inc

Machinery ManufacturingNew Jersey, United States11-50 Employees

Liftec, Inc., also known as Liftec Forklifts, operates in the machinery manufacturing sector with a focus on material handling equipment and floorcare machinery. It serves the New Jersey and New York metropolitan area, offering a full line of equipment through relationships with original equipment manufacturers. The company represents established brands such as UniCarriers, LINDE, Doosan, KARCHER, FLEXI, and NAVIGATOR, positioning itself as a regional distributor. Based in Manalapan, New Jersey, Liftec has a 39-year presence in the market.

Its customers are businesses in warehousing, manufacturing, and related facilities that require reliable handling and cleaning solutions, for whom Liftec provides access to multiple brands via a single supplier. In March 2023, Liftec was acquired by Vitan Equipment.

Section iconCompany Overview

Headquarters
124 Sylvania Place Manalapan, New Jersey 07726 United States
Phone number
Website
liftec.com
NAICS Code
333 - Machinery Manufacturing
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Liftec, Inc's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Liftec, Inc's revenue is estimated to be in the range of $25M$50M

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