Acquired Capabilities Likeable is a social-first digital agency acquired by 10Pearls, expanding from pure social to end-to-end digital development. This suggests an opportunity to upsell integrated digital transformation and cross-functional marketing tech implementations leveraging 10Pearls’ broader capabilities.

Mid Market Scale With 51-200 employees and revenue in the $250M–$500M range, Likeable sits in a high-potential mid-market segment. Target similar mid-market brands seeking specialized social media acceleration and scalable digital programs could be a strong fit.

Tech Stack Leverage Their use of Canva, WordPress, Google Cloud, HubSpot, Hootsuite and Adobe Creative Suite indicates comfort with modern marketing tooling and integration. There is an opportunity to offer streamlined martech integrations, analytics enhancements, or custom workflows that tie social to CRM and analytics.

Brand & Thought Leadership Awards and recognition as a Top 50 Ad Agency and Top 50 Fastest-Growing Women-Owned Businesses signal credibility and a track record of growth. This position can be leveraged to co-market with Likeable on case studies, joint webinars, or strategic partnerships to attract similarly ambitious brands.

Growth & Expansion Potential Recent news highlights social activism initiatives and continued emphasis on social expertise following the 2021 acquisition. This points to opportunities in purpose-driven marketing, social advocacy campaigns, and scalable social media programs for brands prioritizing impact and engagement at scale.