Unique Culinary Brand Lillie's Q is a specialized BBQ restaurant with a strong reputation for award-winning Carolina-style barbecue, providing an authentic and distinctive dining experience that attracts BBQ enthusiasts and food connoisseurs.

Growing Catering Opportunities The company offers comprehensive catering and event services, including whole hog cookouts, which presents opportunities for partnerships and sales of catering supplies, accessories, and event planning collaborations.

Expanding Retail Presence With sauces available in retail stores and a locator tool on their website, there’s potential for product expansion and increased sales through retail distribution channels or private label partnerships.

Targeted Marketing Channels Lillie's Q utilizes modern digital marketing tools like Klaviyo and SEO platforms, indicating an openness to digital marketing collaborations, email marketing campaigns, and online advertising to boost brand awareness.

Local and Community Focus Located in Chicago with a relatively small team, there is potential for local business collaborations, community engagement, and promotional events to increase foot traffic, brand loyalty, and sales within the regional market.