Insights

Strong Brand Loyalty Lion Brand Yarn Company has a long-standing family legacy since 1878 and a significant presence in the knitting and crocheting community, supported by its extensive social media channels and over 7,500 free patterns, indicating a highly engaged customer base that values brand authenticity and community involvement.

Expanding Product Line The company's recent acquisition of Silk City Fibers in 2020 and the launch of new yarn lines like Jamie Yarn demonstrate a strategic expansion into premium and specialty yarns, creating opportunities for premium product partnerships and collaborations.

Diverse Market Reach With products sold online, in major retail stores, and craft chains worldwide, Lion Brand has a broad distribution network that can be leveraged for targeted sales efforts across various retail channels and geographic markets.

Community-Centered Marketing Lion Brand actively partners with charitable initiatives like Warm Up America! and Project Linus and runs campaigns like anti-bullying, reflecting a brand aligned with social responsibility—potential for partnerships with organizations emphasizing ESG and community impact.

Innovative Content Strategy With an in-house media team producing high-reaching content and a digital newsletter nearing 2 million subscribers, Lion Brand demonstrates a strong digital marketing presence that can be complemented with technology solutions to further enhance customer engagement and data analytics capabilities.

Lion Brand Yarn Company Tech Stack

Lion Brand Yarn Company uses 8 technology products and services including C3.js, oEmbed, Vue.js, and more. Explore Lion Brand Yarn Company's tech stack below.

C3.js

Charting

oEmbed

Dev Tools

Vue.js

Javascript Frameworks

React Router

Javascript Frameworks

Slick

Javascript Libraries

Goober

Javascript Libraries

Smile

Loyalty And Gamification

X-Content-Type-Options

Web & Portal Technology

Lion Brand Yarn Company Email Formats	Example	Percentage
First.Last@lionbrand.com	John.Doe@lionbrand.com	63%
FLast@lionbrand.com	JDoe@lionbrand.com	20%
First@lionbrand.com	John@lionbrand.com	16%
FL@lionbrand.com	JD@lionbrand.com	1%

Lion Brand Yarn Company Email Formats

Example

Percentage

First.Last@lionbrand.com

John.Doe@lionbrand.com

63%

FLast@lionbrand.com

JDoe@lionbrand.com

20%

First@lionbrand.com

John@lionbrand.com

16%

FL@lionbrand.com

JD@lionbrand.com

Frequently Asked Questions

What is Lion Brand Yarn Company's phone number?

You can contact Lion Brand Yarn Company's main corporate office by phone at

+1-800-661-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Lion Brand Yarn Company's official website and social media links?

Lion Brand Yarn Company's official website is lionbrand.com and has social profiles on LinkedIn.

How much revenue does Lion Brand Yarn Company generate?

As of December 2025, Lion Brand Yarn Company's annual revenue is estimated to be $45M.

What is Lion Brand Yarn Company's NAICS code?

Lion Brand Yarn Company's NAICS code is 31-33 - Manufacturing.

How many employees does Lion Brand Yarn Company have currently?

As of December 2025, Lion Brand Yarn Company has approximately 105 employees across 4 continents, including North AmericaAfricaEurope. Key team members include Chief Executive Officer: A. B.CMO: R. E.Chief Marketing Officer: R. E.. Explore Lion Brand Yarn Company's employee directory with LeadIQ.

What industry does Lion Brand Yarn Company belong to?

Lion Brand Yarn Company operates in the Manufacturing industry.

What technology does Lion Brand Yarn Company use?

Lion Brand Yarn Company's tech stack includes C3.jsoEmbedVue.jsReact RouterSlickGooberSmileX-Content-Type-Options.

What is Lion Brand Yarn Company's email format?

Lion Brand Yarn Company's email format typically follows the pattern of First.Last@lionbrand.com. Find more Lion Brand Yarn Company email formats with LeadIQ.

When was Lion Brand Yarn Company founded?

Lion Brand Yarn Company was founded in 1878.

Lion Brand Yarn Company

Q: What is Lion Brand Yarn Company's official website and social media links?

Lion Brand Yarn Company's official website is lionbrand.com. Lion Brand Yarn Company has social profiles on LinkedIn.

Q: How many employees does Lion Brand Yarn Company have currently?

Lion Brand Yarn Company has approximately 105 employees.

Q: What technology does Lion Brand Yarn Company use?

Lion Brand Yarn Company's tech stack includes Freshworks Freshdesk, HSTS, Klarna Checkout, Microsoft Excel, Bloomreach Discovery.

ManufacturingNew Jersey, United States51-200 Employees

Founded in 1878 in New York City, Lion Brand Yarn Company is a fifth-generation, family-owned and operated business. We are devoted to inspiring and educating knitters and crocheters around the world with quality yarns. Lion Brand offers a wide range of yarns in fibers from 100% cashmere to wool and wool blends to premium acrylics. Our website offers over 7,500 free patterns, how-tos, and ideas that elevate the yarn crafting experience. 

Lion Brand yarns are sold online, in major brick and mortar retailers, and craft chains worldwide, as well as at lionbrand.com.

We have donated millions of dollars to various charities and have partnered with organizations like Warm Up America! and Project Linus, which provide hand knits to those in need.  

Lion Brand’s spokesperson is Vanna White, America’s favorite crocheter. Through the sales of Vanna’s signature lines of yarn, we have donated over $1.9 million to St. Jude Children’s Research Hospital.

Lion Brand has an in-house design studio, video production team, and marketing department producing Lion Media, which reaches more knitters and crocheters every month than all top 10 knit and crochet publications. Our social media presence includes a Facebook page, YouTube channel (featuring 800+ videos), Instagram, and Pinterest, along with nearly 2 million subscribers to our weekly newsletter.

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