Insights

Portfolio Integration Leverage LION’s diverse beverage portfolio spanning iconic beers, ready-to-drink beverages, spirits, and wines to upsell cross-category solutions to hospitality and retail partners, with tailored packages for mixed-brand promotions and seasonal campaigns.

North Star Growth Position partnerships around LION’s stated aim to be an unrivalled Force for Growth and Force for Good, targeting retailers and on-premise accounts seeking differentiated, socially responsible brand stories and joint sustainability initiatives.

Regional Expansion Capitalise on LION’s strong presence in Australia and New Zealand with regional distribution capabilities; offer wholesale, logistics, or co-packing opportunities to accelerate market penetration, new channel pilots, or exclusive regional SKUs.

Digital & CRM Readiness Utilise LION’s tech stack including SAP Procurement, SuccessFactors, Klaviyo and automation tools to propose data-driven supply, loyalty programs, and marketing automation collaborations that improve stock efficiency and promotional ROAS.

Brand Portfolio Growth Explore partnerships around marquee brands such as Hahn, Steinlager, Tooheys, Four Pillars Gin and Little Creatures to craft co-branded campaigns, limited editions, and experiential events that drive trial and repeat purchase across multiple consumer segments.

LION Tech Stack

LION uses 8 technology products and services including Automation Anywhere, WordPress, Microsoft Outlook, and more. Explore LION's tech stack below.

  • Automation Anywhere
    Business Process Management
  • WordPress
    Content Management System
  • Microsoft Outlook
    Email
  • SAP Procurement
    Enterprise Resource Planning
  • SuccessFactors
    Human Resource Management System
  • Klaviyo
    Marketing Automation
  • Microsoft
    Miscellaneous
  • C#
    Programming Languages

Media & News

LION's Email Address Formats

LION uses at least 2 format(s):
LION Email FormatsExamplePercentage
First.Last@lionco.comJohn.Doe@lionco.com
97%
First.L@lionco.comJohn.D@lionco.com
2%
First.Middle@lionco.comJohn.Michael@lionco.com
1%

Frequently Asked Questions

What is LION's phone number?

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You can contact LION's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is LION's stock symbol?

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LION is a publicly traded company; the company's stock symbol is LION.

What is LION's official website and social media links?

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LION's official website is lioncareers.com and has social profiles on LinkedIn.

What is LION's NAICS code?

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LION's NAICS code is 722 - Food Services and Drinking Places.

How many employees does LION have currently?

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As of July 2026, LION has approximately 3.4K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer: A. S.Chief Marketing Officer: A. L.Chief Financial Officer: S. Y.. Explore LION's employee directory with LeadIQ.

What industry does LION belong to?

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LION operates in the Food and Beverage Services industry.

What technology does LION use?

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LION's tech stack includes Automation AnywhereWordPressMicrosoft OutlookSAP ProcurementSuccessFactorsKlaviyoMicrosoftC#.

What is LION's email format?

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LION's email format typically follows the pattern of First.Last@lionco.com. Find more LION email formats with LeadIQ.
LION logo

LION

Food and Beverage ServicesNew South Wales, Australia1001-5000 Employees

Lion is a beverages company headquartered in Sydney, Australia, founded in New Zealand. It operates in the food and beverage services sector and maintains a diversified portfolio that spans classic and craft beers, ready-to-drink beverages, spirits, and wines. Lion is part of the Kirin Group, indicating affiliation with a global company. Its brand lineup includes Hahn, Steinlager, Stone & Wood, Speight’s, XXXX, Tooheys, KIRIN Ichiban, KIRIN Hyoketsu, Mac’s, Panhead, Emerson’s, and Little Creatures, plus a New Zealand wine portfolio and a craft distribution arm in Australia through Vanguard Luxury Spirits, as well as Four Pillars Gin based in Yarra Valley. Lion employs between 1,001 and 5,000 people and is located at 68 York Street, Sydney. The company’s technology stack includes Alteryx, Adobe, Canva, SCADA, Anaplan, Microsoft Outlook, Klaviyo, and Citrix.

Section iconCompany Overview

Phone number
Stock Symbol
LION
NAICS Code
722 - Food Services and Drinking Places
Employees
1001-5000

Section iconFunding & Financials

  • $500M$1B

    LION's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    LION's revenue is estimated to be in the range of $500M$1B

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