Global Reach and Customer Base LiveU serves over 5,000 customers in 150 countries, positioning it as a global leader in live IP-video solutions. Expanding sales efforts internationally can leverage this extensive customer base and reach a broader audience.

Cutting-Edge Technology Portfolio With a rich portfolio of innovative live transmission, cloud ingest, and digital production solutions, LiveU offers advanced technology that can cater to evolving customer needs. Highlighting these technological advancements in sales pitches can attract tech-savvy clients seeking state-of-the-art broadcast media solutions.

Financial Stability and Investment Backing LiveU boasts a solid financial health, with revenues ranging between $50M - $100M and significant funding of $200M. This stability and backing can instill confidence in potential clients, signaling long-term reliability and assurance of product support and development.

Awards and Industry Recognition As a multi-award winner, including accolades from Frost & Sullivan and Technology & Engineering Emmy® Awards, LiveU's industry recognition showcases its excellence and leadership in the broadcast media production sector. Mentioning these prestigious awards in sales conversations can enhance the company's reputation and credibility with prospects.

Competitive Landscape and Unique Selling Proposition By analyzing similar companies in the market, such as Teradek, Dejero, and TVU Networks, sales teams can identify competitive advantages that set LiveU apart. Emphasizing LiveU's unique value propositions, like its pioneering IP bonding technology and resilient connectivity solutions, can help position the company as a preferred choice for customers seeking cutting-edge broadcast media solutions.