Small yet focused A tight team of 2-10 employees indicates potential need for scalable coaching, scheduling, or CRM solutions tailored to small professional training outfits.

Local market Based in Livonia, Michigan, the organization likely seeks regional partnerships, local sponsorships, and community engagement programs to grow visibility and enrollments.

Tech budget opportunity Existing tech stack includes modern web tools (Webpack, WP Engine, module federation) suggesting openness to web performance, analytics, and CMS enhancements; upsell on higher-end marketing automation or hosting services.

Revenue scope Reported revenue range of zero to one million dollars leaves room for growth-focused offerings such as student management platforms, payment processing integrations, and revenue analytics.

Industry alignment Operating in professional training and coaching with ties to hockey, ideal for cross-sell with sport-specific training programs, scheduling software, and partnerships with local hockey associations or USA Hockey affiliates.