Digital Marketing Modernization The club already uses Kentico and Google Analytics, indicating potential to upgrade marketing automation and member journeys, enhancing event promotions for weddings, golf tournaments, and dining experiences across channels.

Event and Hospitality Growth With a clubhouse for weddings and social events, there are clear cross-sell opportunities for audiovisual streaming, online ticketing, virtual venue tours, and partnerships with event vendors to lift revenue per event.

Member Experience App A progressive web app approach suggests demand for a unified member portal to manage tee times and tennis bookings, dining reservations, club news, and loyalty programs, driving engagement and spend per member.

Data Driven Operations Leverage existing analytics and cloud hosting to build dashboards for membership trends, peak usage, and event pricing optimization, enabling data informed decisions to improve occupancy and utilization.

Tech Modernization Current infrastructure with CDN and cloud hosting supports scale; propose security hardening, disaster recovery planning, and ongoing modernization of the tech stack to improve uptime and performance during peak seasons.