Strong Heritage and Quality Lloyd Flanders emphasizes its over 100 years of tradition combined with advanced manufacturing processes to produce heirloom-quality outdoor furniture, highlighting their appeal to customers seeking durable and luxurious outdoor living solutions.
Diverse Customization Options With collections spanning traditional to contemporary styles, over 500 fabrics, and wide natural wicker finishes, Lloyd Flanders offers extensive customization, presenting a prime opportunity to upsell personalized furniture ensembles to high-end clientele.
Leadership Expansion Recent appointments of a director of sales and a director of hospitality and interior design indicate strategic growth in sales and design services, suggesting potential for partnerships with hospitality and residential developers seeking premium outdoor furnishings.
Market Positioning As a luxury outdoor furniture manufacturer with revenue between 10M and 25M, Lloyd Flanders targets a niche market that values craftsmanship and exclusivity, providing opportunities to position complementary products or services to affluent customers.
Digital Presence and Technology Utilizing a sophisticated tech stack including WordPress, MySQL, and YouTube, Lloyd Flanders maintains a strong online presence, which can be leveraged for targeted digital marketing campaigns, virtual showrooms, and e-commerce growth initiatives to reach wider audiences.