Multi-state footprint Locust Cider has distribution across multiple Western states (WA, OR, ID, CO, MT, CA, AZ, KS, TX, OK, AK) and ships to almost every state. This presents sales opportunities to expand wholesale relationships, optimize distribution efficiency, and leverage cross-state promotions for new retail partners and on-premise accounts.

Diverse product line In addition to cider, Locust has launched hard teas and innovative beverages, indicating a willingness to diversify offerings. This opens doors for cross-sell to existing accounts and targeting retailers or venues seeking a broader craft beverage portfolio.

Cause-driven brand A portion of proceeds supports the Hydrocephalus Association, aligning with social impact programs. This can be leveraged in outreach to retailers and consumers who value purpose-driven brands, potentially opening partnerships with like-minded venues and online marketing campaigns.

Strong online presence tools Tech stack includes Squarespace, WordPress, WooCommerce, Klaviyo, and analytics tools, indicating solid e-commerce and digital marketing capabilities. Sales opportunities exist to enhance online DTC channels for club members (The Swarm) and to optimize wholesale order processes through digital enablement.

Recent strategic shifts Notable closures of offices and taprooms in Fort Collins and New York, along with earlier expansion to Colorado, suggest ongoing strategic realignment. This presents a chance to engage in conversations about new distribution opportunities, refresh partner programs, and identify underutilized markets for renewed growth.