ROI Driven Lomadee's performance-based model—pay only on sales with guaranteed ROI—appeals to e-commerce brands seeking predictable CAC and scalable campaigns. Sales opportunity: position Lomadee as the go-to performance channel for merchants launching new SKUs or expanding to Brazil, offering a low-risk pilot with clear success metrics and no upfront fees.

Extensive Affiliate Network With more than 400k affiliates and access to 100k groups and major Brazilian deal sites, Lomadee can rapidly scale campaigns for brands entering Brazilian markets or accelerating seasonal promotions. Sales angle: target fast-moving consumer goods and fashion retailers needing broad reach and high engagement, offering quick wins via affiliate promotions and coupon-driven traffic.

Strategic Partnerships Existing partnerships with Meliuz, Cuponation, Promobit, Price Watch provide premium placement and coupon-enabled traffic. Sales approach: offer exclusive campaigns and co-branded deals to advertisers aiming to piggyback on trusted price-comparison and deal sites, increasing conversion probability.

Measurement Capabilities A tech stack including Facebook Pixel, Google Tag Manager, Google Search Console and Hotjar enables rich attribution, funnel analytics, and on-site behavior insights. Sales tactic: present clients with data-driven optimization, multi-touch attribution, and better decision-making; propose a pilot to quantify lift with clear KPIs (ROI, CPA, ROAS).

LATAM Expansion Brazil's growing e-commerce market and Lomadee's no upfront fees position it as an attractive entry point for global brands seeking Latin American growth. Sales angle: target mid-market and regional players looking to scale in LATAM, propose phased campaigns and localized coupon strategies to gain market share.