Target LGBTQ+ travel market Lonely Planet recently launched The LGBTQ+ Travel Guide, indicating a focus on serving this niche market segment. Sales development representatives can explore partnerships and advertising opportunities targeting LGBTQ+ travelers.

Promote top destinations Lonely Planet's recognition of destinations like Lithuania and Greece as top travel spots presents a sales opportunity to collaborate with local businesses in these regions. Business development professionals can pitch marketing campaigns or special travel packages to capitalize on the heightened interest in these destinations.

Highlight amazing train journeys The release of Lonely Planet's Amazing Train Journeys book creates a sales opportunity for partnerships with railway companies, travel agencies, and tourism boards. Sales representatives can pitch collaborative promotions or themed travel experiences centered around these scenic train routes.

Leverage employee recognition Jerad Bachar from Lonely Planet was named in the 'Best in Travel' list, showcasing the expertise within the company. Sales professionals can leverage this recognition by highlighting the knowledge and insights provided by Lonely Planet experts in travel-related partnerships or consulting services.

Explore international expansion Lonely Planet's global appeal and iconic brand status provide a foundation for international expansion. Sales development representatives can target foreign markets by partnering with local travel agencies, tourism boards, or publishers to distribute Lonely Planet's content and products in new regions.