Fundraising Enhancement Long Trail School relies on GiveWP within a WordPress-hosted site for donations, indicating a solid digital fundraising base. There is a clear opportunity to upsell a more robust donor CRM, automated recurring giving, multi-channel campaigns, and alumni engagement to accelerate fundraising for capital projects and program needs.

Admissions Marketing The school’s emphasis on small class sizes, IB, and strong arts and athletics makes it attractive to families in southwestern Vermont and nearby New York. Targeted admissions marketing, campus experiences, virtual tours, and testimonial-driven content, supported by a CRM and lead-nurture workflows, could improve inquiries and enrollment.

Tech Modernization Current tech stack includes WordPress hosting and web-based tools; there is an opportunity to integrate a modern student information system, learning management system, secure parent and student portals, online enrollment forms, and analytics dashboards. Improving site performance and data integration could enhance recruitment, communication, and student data management.

Community Partnerships The Mountain Day collaboration with Merck Forest and Farmland Center demonstrates strong local engagement. There is potential to expand environmental education programs, internships, sponsorships, and grant-funded community initiatives that raise the school’s profile and create hands-on learning opportunities for students.

Facilities & Sustainability The expansive campus presents avenues for sustainability initiatives, energy efficiency projects, and STEM-environmental education programs. Partners could pursue grants and technology-backed solutions for facility management, energy dashboards, solar initiatives, and related curricular enhancements.