Expansion Opportunity Lorch Schweißtechnik GmbH is expanding facilities to Munich and has established an application centre at the Munich site in partnership with DAIHEN Smart Solutions Europe, signaling a need for regional spares, support, and localized demonstrations to accelerate adoption in Western Europe.

Robotics & Automation Award-winning robotics innovations including the SeamPilot cobot and intelligent weld seam tracking position Lorch as a strategic partner for manufacturers seeking automated welding, integration services, and scalable cobot-based solutions.

Global Reach With manufacturing in Germany and exports to over 60 countries, there is potential to expand distribution, after-sales networks, and cross-border training programs to support international customers and reduce lead times.

Product Leadership Strong emphasis on MIG-MAG and TIG welding cobot packages and smart welding technology creates opportunities to upsell automation kits, service contracts, and performance optimization packages to existing metal fabrication and industrial customers.

SME Focus Mid-sized workforce and revenue scale suggest targeting regional manufacturers and workshops in Europe that seek enterprise-grade welding automation with approachable TCO, integrated with existing SAP and CRM ecosystems for seamless adoption.