Strategic partnerships Potential sales opportunity through ongoing and recent partnerships with industry organizations and educational institutions (e.g., ICMP collaboration, West Coast Songwriters, Black in Mayberry, Subvers!ve Music Foundation) to offer joint programs, scholarships, or cross-promotional events that expand reach and enrollment.

Industry integration Leverage LACM’s location in the heart of the music and entertainment industries and its use of real-world performance experiences to promote professional-grade software, hardware, and production tools to students and partner studios, creating training bundles or vendor sponsorships.

Emerging label avenue Capitalize on the launch of 370 Music Group and the college’s active industry connections to propose services for label partnerships, distribution, artist development, and marketing platforms tailored to up-and-coming musicians and graduating students.

Global talent outreach Target international student recruitment and collaboration opportunities by highlighting the ICMP x LACM International Songwriting Competition and global partnerships, offering scholarships, language-accessible courses, and remote collaboration tools for a broader student funnel.

Educational tech stack Opportunity to upsell or bundle technology and security solutions used on campus (WordPress, MySQL, cloud services, SSL, SEO tools) with campus-wide IT services, training programs, and student-friendly licensing deals for music production software and learning management integrations.