Small but nimble Lyons Electrical Supply Co is a small, independent Dayton-based wholesaler with a focused portfolio in lighting and electrical products, suggesting targeted, high-value service opportunities and potential for personalized account management.

High service value The emphasis on personal customer service, experienced staff, and long-tenured employees points to strong relationship-building capabilities, opening doors for sales teams to position premium support packages, bulk purchase agreements, and loyalty incentives.

Digital expansion A new interactive web site launching in June indicates an acceleration in e-commerce capabilities, presenting a gateway for showcasing online lighting solutions, digital catalogs, and streamlined B2B ordering for builders and remodelers.

Tech stack leverage Adoption of cloud and analytics tools (AWS, New Relic, The Trade Desk) signals readiness for data-driven marketing, demand generation, and targeted digital campaigns to reach builders and contractors efficiently.

Growth potential Revenue is in the low-to-mid single-digit millions with a lean 2–10 person team, suggesting opportunities for scalable partnerships, channel programs, and added-value product bundles to drive larger order sizes and repeat business.