Insights

Strong Digital Presence Machinima maintains a robust digital content platform with over 144 million viewers monthly, indicating substantial audience engagement and opportunities for targeted advertising, sponsorships, and branded content collaborations.

Strategic Partnering The company actively partners with major stakeholders like Warner Bros., NBCUniversal, and influential content creators, highlighting opportunities for licensing, co-production deals, and strategic alliances in gaming, animation, and pop culture sectors.

Content Innovation Recent initiatives such as launching new series and developing digital reboots like Knight Rider demonstrate Machinima’s focus on innovative content tailored for gamer and pop culture audiences, opening doors for premium content and branded entertainment partnerships.

Expansion Challenges The company has undergone significant restructuring, including layoffs in 2019, which suggests a transition phase where scalable technology solutions, new revenue models, or operational efficiencies could support future growth and stability.

Tech-Driven Insights Using advanced platforms like Google Analytics and cloud-based tech, Machinima leverages data-driven strategies for audience targeting and content optimization, representing opportunities for customized marketing solutions and analytics services to enhance engagement and monetization.

Machinima Tech Stack

Machinima uses 8 technology products and services including Optimizely, Cloudflare, Cart Functionality, and more. Explore Machinima's tech stack below.

  • Optimizely
    A/B Testing
  • Cloudflare
    Content Management System
  • Cart Functionality
    E-commerce
  • jQuery Migrate
    Javascript Libraries
  • jQuery UI
    Javascript Libraries
  • Zendesk Chat
    Live Chat
  • Google Analytics
    Web Analytics
  • Ruby on Rails
    Web Frameworks

Media & News

Machinima's Email Address Formats

Machinima uses at least 1 format(s):
Machinima Email FormatsExamplePercentage
First.Last@machinima.comJohn.Doe@machinima.com
93%
FirstLast@machinima.comJohnDoe@machinima.com
4%
FLast@machinima.comJDoe@machinima.com
2%
FirLast@machinima.comJohDoe@machinima.com
1%

Frequently Asked Questions

Where is Machinima's headquarters located?

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Machinima's main headquarters is located at 3500 West Olive Avenue, Suite 1200. The company has employees across 6 continents, including North AmericaEuropeSouth America.

What is Machinima's phone number?

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You can contact Machinima's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Machinima's official website and social media links?

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Machinima's official website is machinima.com and has social profiles on LinkedInCrunchbase.

What is Machinima's NAICS code?

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Machinima's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Machinima have currently?

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As of December 2025, Machinima has approximately 290 employees across 6 continents, including North AmericaEuropeSouth America. Key team members include Chief Executive Officer And Co-Founder: K. L.Head Of Affiliate Recruitment: R. C.Partner: I. C.. Explore Machinima's employee directory with LeadIQ.

What industry does Machinima belong to?

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Machinima operates in the Entertainment Providers industry.

What technology does Machinima use?

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Machinima's tech stack includes OptimizelyCloudflareCart FunctionalityjQuery MigratejQuery UIZendesk ChatGoogle AnalyticsRuby on Rails.

What is Machinima's email format?

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Machinima's email format typically follows the pattern of First.Last@machinima.com. Find more Machinima email formats with LeadIQ.

When was Machinima founded?

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Machinima was founded in 2004.

Machinima

Entertainment ProvidersCalifornia, United States201-500 Employees

Machinima is the premier provider of digital content at the intersection of gamer entertainment and culture. Supercharged by parent company Warner Bros., we empower talent and fuel fan engagement across platforms. We create entertainment content for a community passionate about video games, animation, and endless forms of pop culture. With a focus on scripted, topical and gamer programming, and a talent network of top-tier influencers, Machinima reaches over 144M viewers each month. 

Machinima is a division of the Warner Bros. Digital Networks Group.

Section iconCompany Overview

Headquarters
3500 West Olive Avenue, Suite 1200
Phone number
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2004
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Machinima's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Machinima's revenue is estimated to be in the range of $50M$100M

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