Insights

Strong Market Position Mad Mex has established itself as a leading premium quick-service restaurant chain with over 75 locations across Australia and recognition as the Overall Winner in the Topfranchise Awards 2023, indicating a strong reputation and market presence.

Recent Expansion Initiatives The company actively expands its reach through strategic partnerships, including collaborations with DoorDash for delivery and BioPak for sustainable packaging, along with new menu launches such as their winter spicy chicken offering—highlighting growth through menu innovation and delivery channels.

Emphasis on Sustainability Mad Mex’s partnership with BioPak demonstrates a commitment to sustainable packaging solutions, appealing to environmentally conscious consumers and offering opportunities for eco-friendly product integrations and marketing collaborations.

Technology Adoption Utilizing advanced tech stacks like Amazon S3, Cloudflare, and iOS, Mad Mex is positioned to enhance digital ordering, customer engagement, and data management, providing avenues to upsell through digital platforms and improve operational efficiencies.

Financial Opportunity With revenues between $10 million and $25 million and an expanding national presence, Mad Mex presents opportunities for scalable business solutions, franchise support, and localized marketing partnerships to further accelerate growth and customer loyalty.

Mad Mex Tech Stack

Mad Mex uses 8 technology products and services including MySQL, Element UI, styled-components, and more. Explore Mad Mex's tech stack below.

  • MySQL
    Database
  • Element UI
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • Amazon ALB
    Load Balancers
  • Cisco
    Network Hardware
  • Priority Hints
    Performance
  • Imunify360
    Security
  • HTTP/3
    Web & Portal Technology

Media & News

Mad Mex's Email Address Formats

Mad Mex uses at least 1 format(s):
Mad Mex Email FormatsExamplePercentage
First.Last@madmex.com.auJohn.Doe@madmex.com.au
45%
First@madmex.com.auJohn@madmex.com.au
8%
First.Middle@madmex.com.auJohn.Michael@madmex.com.au
2%
First.Last@madmex.com.auJohn.Doe@madmex.com.au
45%

Frequently Asked Questions

What is Mad Mex's official website and social media links?

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Mad Mex's official website is madmex.com.au and has social profiles on LinkedIn.

How much revenue does Mad Mex generate?

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As of December 2025, Mad Mex's annual revenue is estimated to be $502M.

What is Mad Mex's NAICS code?

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Mad Mex's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Mad Mex have currently?

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As of December 2025, Mad Mex has approximately 501 employees across 4 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer: C. F.Chief Financial Officer: M. M. F.Head Of Design & Construction: M. L.. Explore Mad Mex's employee directory with LeadIQ.

What industry does Mad Mex belong to?

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Mad Mex operates in the Food and Beverage Services industry.

What technology does Mad Mex use?

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Mad Mex's tech stack includes MySQLElement UIstyled-componentsAmazon ALBCiscoPriority HintsImunify360HTTP/3.

What is Mad Mex's email format?

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Mad Mex's email format typically follows the pattern of First.Last@madmex.com.au. Find more Mad Mex email formats with LeadIQ.

When was Mad Mex founded?

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Mad Mex was founded in 2007.

Mad Mex

Food and Beverage ServicesNew South Wales, Australia501-1000 Employees

Hola! At Mad Mex we serve fresh, made to order Mexican food, in a fast-casual restaurant.

Founded in 2006, by Clovis Young, we've grown to over 75 Restaurants across Australia. Led today by both CEO Cameron Fincher and Founder & MD Clovis Young, the pathway forward has never looked so clear. 

Combining the authentic flavours and spices of Mexico with fresh and healthy ingredients allows us to be the leading Premium QSR Restaurant Brand. 

Our Mad Mex menu is fully customisable, allowing our amigos (customers) to build their meal to their individual tastes or specific nutritional needs – Gluten Free? Vegan? We got it, and we’ll make it to suit YOU!

At Mad Mex, we embody our company values of cheeky, connected, authentic and healthy, whilst delivering on our purpose - to inspire bold, honest, healthy living through Mexican food with attitude! 

Want to join our familia? If you’re an awesome individual, who is MAD about all things Mexican, then get in touch on our website!

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2007
Employees
501-1000

Section iconFunding & Financials

  • $10M$25M

    Mad Mex's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Mad Mex's revenue is estimated to be in the range of $10M$25M

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