Strategic partnerships Madagascar Airlines has active and growing codeshare arrangements with Corsair International and Ewa Air, expanding connectivity across key regional routes. Leverage these partnerships to propose bundled travel packages, joint promotions, or shared loyalty programs to customers traveling to Madagascar and neighboring islands.

Turnaround financing Recent World Bank financing of 40 million USD signals a government-backed rush to modernization and profitability. Approach finance and fleet-leasing partners with tailored solutions for fleet renewal, training, digitalization, and sustainable ops to align with the airline’s turnaround plan.

Digital modernization The airline emphasizes fleet modernization, digitalization, and customer service improvements, with tech stack including cloud, analytics, and marketing automation. Offer them advanced fleet analytics, loyalty platform enhancements, and customer experience tech to accelerate digital transformation.

Tourism growth Partnerships and initiatives with Ravinala Airports and tourism campaigns suggest a push to position Madagascar as a premier destination. Propose collaboration on inbound tourism programs, hotel and travel ecosystem bundles, and B2B promotions targeting tour operators and incentive groups.

Regional network expansion Codeshare expansions with Air Austral and strengthened connections to Mayotte, Comoros, and Saint Denis indicate urgency to grow regional footprint. Present regional travel solutions, regional freight opportunities, and cross-border corporate travel packages to capitalize on increased inter-island demand.