Insights

Expanding Electric Portfolio Mahindra Automotive North America is actively launching and upgrading electric vehicles, including the new BE 6E electric SUV and the facelifted XUV400 EV. This indicates a strong strategic focus on electrification, creating opportunities for sales of charging infrastructure, EV accessories, and related services targeting their expanding EV lineup.

New Model Development The development of models like the five-door Thar and the Thar.e electric off-road SUV highlights ongoing innovation and new vehicle launches. This provides avenues for suppliers and partners involved in off-road vehicle components, advanced safety features, and customizations for rugged or electric off-road vehicles.

Manufacturing Capabilities Operating a dedicated manufacturing facility in Auburn Hills, Michigan, Mahindra Web offers potential for local suppliers and component manufacturers to collaborate on vehicle assembly, parts supply, and after-sales support, benefitting from their recent production investments and expansion.

Global Growth Strategy With R&D and design operations connected to teams in India, Korea, and Italy, Mahindra is positioned for international market expansion. Opportunities exist for regional software, technology, and design service providers to integrate into their global supply chain and product development.

Financial and Market Position With revenue estimates between 500 million and 1 billion dollars and a focus on competitive segments like SUVs and EVs, Mahindra represents a sizable growth opportunity in North America for aftermarket, parts, and technological collaboration, especially as they compete within the EV and SUV segments.

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Mahindra Automotive North America Tech Stack

Mahindra Automotive North America uses 8 technology products and services including Amazon Web Services, Drupal, Google Workspace, and more. Explore Mahindra Automotive North America's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • Drupal
    Content Management System
  • Google Workspace
    Email
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Siemens Teamcenter
    Product Information Management
  • Bootstrap
    UI Frameworks
  • Google Analytics
    Web Analytics

Mahindra Automotive North America's Email Address Formats

Mahindra Automotive North America uses at least 2 format(s):
Mahindra Automotive North America Email FormatsExamplePercentage
Last.First@mahindra.comDoe.John@mahindra.com
90%
First.Last@mahindra.comJohn.Doe@mahindra.com
6%
LastFirst@mahindra.comDoeJohn@mahindra.com
2%
First.L@mahindra.comJohn.D@mahindra.com
1%
L.First@mahindra.comD.John@mahindra.com
1%

Frequently Asked Questions

Where is Mahindra Automotive North America's headquarters located?

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Mahindra Automotive North America's main headquarters is located at 275 Rex Boulevard Auburn Hills, Michigan 48326 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Mahindra Automotive North America's official website and social media links?

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Mahindra Automotive North America's official website is mahindraautomotivena.com and has social profiles on LinkedIn.

What is Mahindra Automotive North America's NAICS code?

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Mahindra Automotive North America's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Mahindra Automotive North America have currently?

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As of March 2026, Mahindra Automotive North America has approximately 486 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Head Of Exterior: B. P.Head Of Program Management: N. T.Head Of Safety Engineering: J. H.. Explore Mahindra Automotive North America's employee directory with LeadIQ.

What industry does Mahindra Automotive North America belong to?

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Mahindra Automotive North America operates in the Motor Vehicle Manufacturing industry.

What technology does Mahindra Automotive North America use?

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Mahindra Automotive North America's tech stack includes Amazon Web ServicesDrupalGoogle WorkspaceGoogle Fonts APIjQuerySiemens TeamcenterBootstrapGoogle Analytics.

What is Mahindra Automotive North America's email format?

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Mahindra Automotive North America's email format typically follows the pattern of Last.First@mahindra.com. Find more Mahindra Automotive North America email formats with LeadIQ.

When was Mahindra Automotive North America founded?

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Mahindra Automotive North America was founded in 2013.

Mahindra Automotive North America

Motor Vehicle ManufacturingMichigan, United States201-500 Employees

Mahindra Automotive North America (MANA) is Mahindra’s North American automotive headquarters located in Auburn Hills, MI. In addition to leading all North America activity, MANA is a comprehensive automotive design, engineering and vehicle development center. Established in 2013, in Troy, Michigan, MANA’s team of veteran executives, engineers and designers working with affiliate Mahindra automotive teams in India, Korea and Italy, is playing a key role in growing Mahindra’s global automotive business.

On March 2nd, 2018 MANA publicly unveiled the ROXOR off-highway vehicle--the company's first North American product offering.  Assembled in Auburn Hills, at the first new automotive manufacturing facility to open in SE Michigan in 25 years, ROXOR can be found here: http://www.roxoroffroad.com/.

Section iconCompany Overview

Headquarters
275 Rex Boulevard Auburn Hills, Michigan 48326 United States
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2013
Employees
201-500

Section iconFunding & Financials

  • $500M$1B

    Mahindra Automotive North America's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Mahindra Automotive North America's revenue is estimated to be in the range of $500M$1B

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