Community Engagement Main Street Connect has a strong local presence with award-winning editors and reporters covering multiple communities across three states, creating opportunities to offer targeted local advertising and hyper-local content sponsorships.
Digital Expansion The company's recent launches of new sites in Bucks, Montgomery, and Northampton counties demonstrate ongoing digital growth, presenting opportunities for advertising partnerships and content monetization in expanding regional markets.
Technology Platforms Utilization of advanced ad tech and analytics tools like GumGum, PubMatic, and LiveIntent indicates a focus on digital advertising optimization, which can be leveraged to offer programmatic advertising solutions and innovative media packages.
Audience Reach With a revenue range of $50M to $100M and a sizable staff, there’s potential for scalable advertising solutions tailored to local businesses looking to reach engaged, community-focused audiences via online news platforms.
Growth Trajectory Recent hiring activities and new site launches reflect a growth-oriented strategy, providing opportunities to propose expansion-focused media solutions, sponsored content, and partnership programs aligned with their development plans.