Expanding Infrastructure Makro's recent partnership with Iberdrola to establish 280 car-charging stations across Spain demonstrates a commitment to sustainability and innovation, presenting opportunities to supply related products such as charging station accessories, maintenance services, or energy-efficient equipment.

Market Penetration With 37 stores spread over 15 regions, Makro has an extensive presence that creates numerous touchpoints for additional B2B sales, especially targeting professionals like restaurants, hotels, and retailers seeking wholesale supplies and new technology solutions.

Industry Positioning As a key player in wholesale distribution with a significant market share, Makro offers potential for partnerships in supply chain modernization, sustainability initiatives, or technology integrations to enhance retail efficiency.

Digital Engagement Makro's use of advanced tech stack including React, MobX, and online advertising tools like Facebook Pixel indicates an openness to digital innovation, which can be leveraged to promote new products, eco-friendly offerings, or tech-enabled logistics solutions.

Customer Base Serving a diverse professional clientele across multiple regions, Makro presents opportunities to tailor sales campaigns for foodservice businesses, hospitality providers, and regional retailers, emphasizing solutions aligned with their supply chain and sustainability needs.