Mid-sized market Target small-to-medium roofing contractors and regional construction firms in Minnesota and nearby states, leveraging Malo Roofing’s engineering and project execution footprint to upsell services and materials.

Digital enablement Malo uses cloud and eCommerce tools (AWS, Google Cloud, Wix, Stripe); tailor managed cloud hosting, eCommerce optimization, and digital storefront enhancements to improve online leads, booking, and payment conversion.

Tech stack fit Offer IT modernization, cybersecurity hardening, and SRE/monitoring services to secure their growing digital operations and integrate with suppliers and project management platforms.

Financial growth With revenue under 1M and a lean team, present cost-effective procurement partnerships, credit terms, and bundled maintenance or warranty offerings that align with tight cash flow.

Strategic partnerships Position as a value-add partner for suppliers similar to larger peers (GAF, Beacon) by offering scalable services, regional expansion support, and shared marketing initiatives to accelerate their growth trajectory.