Marketplace Expansion With operations spanning six locations across three provinces and serving over 10,000 customers in Canada and the U.S., Marathon Hardware presents a wide-reaching opportunity to introduce complementary product lines, tools, or custom hardware solutions to existing customers.
Product Innovation The launch of new drawer systems like Legacy Prima and Legacy Endura signifies a focus on hardware innovation, creating potential for cross-selling upgraded or compatible furniture hardware components to clients interested in the latest functional solutions.
Partnership Opportunities Recent collaborations, such as with Sunridgesupply, highlight opportunities to develop joint marketing efforts or exclusive product offerings aimed at retail partners and small-scale furniture manufacturers seeking organized hardware solutions.
Market Growth Trends Marathon's strong presence in both the wholesale and woodworking trades, combined with its long-standing relationships, position it well to capitalize on growing trends toward customized and organized kitchens, providing a basis to target related hardware and accessories markets.
Technology Utilization Utilizing a modern tech stack including cloud services, HubSpot, and digital marketing channels like YouTube, Marathon Hardware is positioned to enhance online engagement and digital outreach, enabling targeted marketing campaigns for new product launches and customer acquisition efforts.