Sustainability Edge Markem-Imaje demonstrates a strong sustainability profile with EcoVadis Gold ratings for its Keene, NH manufacturing site and a commitment to sustainable, data-driven supply chains. Sales opportunities: position EcoVadis-aligned auditing and sustainability reporting features as value adds for prospects targeting ESG goals.

GS1 Digital Link Recent launches of CoLOS 2D Activate and CoLOS 2D Engage SaaS solutions for GS1 Digital Link QR codes indicate a strategic push into compliant, traceable packaging. Sales play: offer integration and deployment services for manufacturers needing GS1 QR code transitions and real-time traceability data capture.

Industrial SaaS CoLOS Version 7 and SaaS-based offerings show a pivot toward scalable software ecosystems for coding operations, enabling secure, centralized management. Sales angle: target mid-market manufacturers seeking cloud-based coding, analytics, and interoperability with existing ERP/SAP environments.

Compliance Partnerships Partnership with iFoodDS to simplify FSMA 204 compliance for small to mid-sized suppliers demonstrates a channel-ready route to regulatory-friendly labeling and data capture. Sales tactic: co-sell or partner with compliance solution providers to expand into smaller suppliers needing turnkey traceability.

Strategic Integrations Collaborations with Formec and Lynxeo showcase data-driven coding and cable/food production use cases, signaling demand for integrated coding, data management, and automated production workflows. Sales opportunity: target food, beverage, and cable manufacturers with integrated end-to-end solutions that boost automation and data visibility.