Marketminds Employee Directory
Market ResearchHovedstaden, Denmark11-50 Employees
Marketminds operated as a mid-sized consultancy based in Copenhagen, Hovedstaden, that helps clients set strategic direction and develop frameworks for evidence-based decision making. The work drew on economics, social psychology, and behavioral data to generate actionable insights. In close collaboration with its customers, the firm translated needs into robust research designs and emphasized clear communication of findings to support growth. The firm specialized in branding, concept and service development, competitive market assessment, and psychographic profiling, with a focus on industries whose core business relies on accessibility, trust and relevance. In 2023, Marketminds merged with Ipsos A/S, marking a convergence with a broader market research network.