MarketScale Employee Directory
Media ProductionTexas, United States51-200 Employees
MarketScale operates a media production platform that helps B2B brands convert employees and customers into content creators. The approach yields user-generated content that is brand-owned and grows as a long-term asset, without requiring higher marketing budgets. It emphasizes ownership marketing rather than influencer marketing, with content produced by the client’s own teams around their stories. Headquartered in Dallas, Texas, MarketScale is a mid-sized firm within the media production sector. In March 2023, the company announced the appointment of Daniel Newman as Chief Analyst.