Design Reputation Marset's recognition through prestigious awards such as the Red Dot Award and Premio Nacional de Diseño highlights its strong industry reputation and innovative design approach, making it an attractive partner for premium clients seeking high-quality, award-winning lighting solutions.

Product Innovation Recent product launches like the Caramel wall sconces and Zenc lighting series demonstrate Marset's commitment to combining artisan craftsmanship with contemporary design trends, providing opportunities to upsell innovative and unique lighting fixtures to designers and retail channels.

Sustainability Focus Marset emphasizes sustainability and durability in its core values, appealing to clients and partners who prioritize environmentally conscious products, opening avenues for collaborations with eco-focused architects and sustainable retail outlets.

Market Expansion With recent US-based product launches and partnerships, such as with Prudential Lighting Products, there is a clear growth trajectory in North American markets, indicating potential sales opportunities with local distributors, design firms, and hospitality sectors looking for distinctive lighting brand solutions.

Digital Engagement Utilizing advanced digital tools like Google Ads and analytics platforms, Marset effectively reaches targeted audiences online, indicating readiness for targeted digital marketing campaigns to boost brand presence and generate leads within high-end design and architecture segments.